What ails Indian businesses in e-commerce?

What ails Indian businesses in e-commerce?

The Great Indian Festive Season kicked off last week with Raksha Bandhan. Today, we celebrate India’s 70th Independence Day; retailers and brands are pumping in large budgets on newspaper, television and online ads for this occasion. Although the latter clearly...
What I gained from Startup India

What I gained from Startup India

I was lucky to be invited to attend this event. Being in Pune, we are often away from any possible buzz and I would have known about this event only when I opened the papers on Sunday. I was lucky that did not happen. It was definitely the Oscars for Indian startups...
5 Steps to Run a Profitable eCommerce Business

5 Steps to Run a Profitable eCommerce Business

Do you want to setup and run your own eCommerce business and create a brand for yourself? Check out the steps below for the mantra to achieve this goal! 1. Know your differentiators Jabong was not the first entrant in the Indian eCommerce industry, but it carved out a...