D2C Insights | Shoptimize

Why eCommerce brands need a 'single pane of glass' view of their data

Why eCommerce brands need a 'single pane of glass' view of their data You have set up your eCommerce brand online - the website is up and...

Shoptimize

Jun 29
5 min

D2C Growth

Why eCommerce brands need a 'single pane of glass' view of their data

Why eCommerce brands need a 'single pane of glass' view of their data You have set up your eCommerce brand online - the website is up and...

Shoptimize

Jun 7
4 min

Trends & Insights

4 Metrics to measure customer loyalty

Time and time again, we have seen that loyal customers convert friends and family into customers just through word-of-mouth referrals,...

Attribution Models: which channel would you give credit to?

Shoptimize

Apr 15
5 min

Product Updates

Attribution Models: which channel would you give credit to?

A customer today goes through an entire online journey- before they make a purchase from your brand, they may encounter several ads from...

The complete guide to Average Revenue Per Visitor (ARPV)

Shoptimize

Feb 15
4 min

D2C Guide

The complete guide to Average Revenue Per Visitor (ARPV)

eCommerce brands often look at metrics to understand operational health. The usual metrics include conversion rate and average order...

Have you reached 5 lakhs of monthly revenue but hit a roadblock? Try these 5 things

Shoptimize

Feb 7
5 min

D2C Growth

Have you reached 5 lakhs of monthly revenue but hit a roadblock? Try these 5 things

You have been running your eCommerce store for some time and are making a revenue of five lakhs month on month. You want to scale it...

Shoptimize

Feb 1
4 min

D2C eCommerce

All you need to know about the Shoptimize Accelerator Program

Shoptimize is a leading digital enabler for D2C brands that helps brands identify and execute growth drivers and achieve exponential...

An opportunity of electric proportions: The growth of electronics and consumer goods sector in 2022

Shoptimize

Jan 21
4 min

Trends & Insights

An opportunity of electric proportions: The growth of electronics and consumer goods sector in 2022

The consumer goods and electronics markets in India are soaring at a rapid pace, with the consumer electronics market — one of the...

Shoptimize

Jan 13
5 min

D2C Guide

Four things you can achieve with The Shoptimize Growth Platform

The eCommerce industry is mainly dependent on data to continue to stay ahead of the competition. However, the sheer volume of data that...

A Guide For The New Age eCommerce Manager:How to Tackle Challenges Around Scaling An eCommerce Store

Shoptimize

Sep 26, 2021
5 min

D2C eCommerce

A Guide For The New Age eCommerce Manager:How to Tackle Challenges Around Scaling An eCommerce Store

eCommerce websites come up like mushrooms these days, with over 24 million sites in existence today. However, not all of them know how to...

How To Make The Most Of Festive Season Peak Sales: A Guide For Food and Beverage Brands

Shoptimize

Sep 16, 2021
6 min

Trends & Insights

How To Make The Most Of Festive Season Peak Sales: A Guide For Food and Beverage Brands

For the food and beverage sector, the festival season is the busiest time of the year. The holidays are rapidly approaching, and most...

Cohort Analysis, And Why It Is Important In eCommerce.

Shoptimize

Jul 21, 2021
5 min

D2C Guide

Cohort Analysis, And Why It Is Important In eCommerce.

What is a cohort? A cohort is defined as a group of people who share one or more common characteristics, attributes, or behaviour, over a...

7 tried-and-tested ways to increase eCommerce sales.

Shoptimize

Jun 24, 2021
6 min

D2C Growth

7 tried-and-tested ways to increase eCommerce sales.

eCommerce retail represents a massive opportunity today for retailers of all scales and sizes. Every e-tailer aims to make more of a...

Does your eCommerce platform deliver the significant 3Ss: Speed, Stability, and Security?

Shoptimize

Jun 8, 2021
4 min

D2C eCommerce

Does your eCommerce platform deliver the significant 3Ss: Speed, Stability, and Security?

Delight your customers, and they will reward your efforts with long-term loyalty. When you provide your online shoppers with unparalleled...

Track these 13 eCommerce metrics to ensure your D2C business takes the fast track to growth.

Shoptimize

Jun 6, 2021
5 min

D2C Growth

Track these 13 eCommerce metrics to ensure your D2C business takes the fast track to growth.

Constant evaluation pushes you to success. It helps you appraise your approach and processes, highlight the problem areas and identify...

How to decrease shopping cart abandonment on your website.

Shoptimize

May 16, 2021
6 min

D2C eCommerce

How to decrease shopping cart abandonment on your website.

A visitor is browsing through your dog food store, she adds a 20kg pack of Adult Dog food to the shopping cart, but leaves without making...

Make eCommerce analytics work for your online retail business.

Shoptimize

Apr 26, 2021
5 min

D2C eCommerce

Make eCommerce analytics work for your online retail business.

Wouldn’t it be amazing if you could instantly make sense of all the data in your eCommerce site? Imagine millions of rows of data based...

Offer and enable Cash on Delivery now so that you never miss out on revenue

Shoptimize

Apr 18, 2021
7 min

D2C eCommerce

Offer and enable Cash on Delivery now so that you never miss out on revenue

The Indian eCommerce market is slated to reach nearly 300 to 350 million shoppers over the next five years. And the Indian shopper likes...

Faster page load speed equals a higher conversion rate for your eCommerce store

Shoptimize

Mar 26, 2021
3 min

D2C eCommerce

Faster page load speed equals a higher conversion rate for your eCommerce store

A lot of effort, time, resources, and perseverance goes behind bringing visitors to your eCommerce store. Getting these visitors to...

Important eCommerce KPIs & metrics: ROI and ROAS

Shoptimize

Feb 24, 2021
6 min

D2C eCommerce

Important eCommerce KPIs & metrics: ROI and ROAS

If you are a business owner or an e-commerce store owner, you’ve probably heard the terms ROAS and ROI when talking about advertising...

Buyer Personas: The Online Business Booster You Want – Part 2 (Plus Free 5-Step Guide + Persona Temp

Shoptimize

Feb 18, 2021
4 min

D2C Guide

Buyer Personas: The Online Business Booster You Want – Part 2 (Plus Free 5-Step Guide + Persona Temp

We completed a ton of research and planning around how to build buyer personas. Creating these personas are even more fun. Much like...

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