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Customer retention is the key to creating a scalable D2C business. Customer acquisition is easy, but creating a loyal customer base full of repeat customers takes some planning. Repeat customers help you create a stable inflow of cash
We all know that one-size-fits-all marketing and growth strategies don’t work, particularly in a domain like eCommerce where customer...
In 2020, when offline stores stumbled during the pandemic, the eCommerce sector generated a revenue of $64 billion in India and is poised to grow at 18% year on year.
 
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